5 Tips for Successful Pinterest Marketing

Pinterest is a pinboard-style, social sharing site where people can pin photos, graghic images, infographics and videos. Though a lot of people initially thought of Pinterest as a location to share images representing personal hobbies and interests, the impact on business success when marketing via Pintest cannot be ignored.

In reality Public Relations, SEO & Marketing, Graphics, and Venture Capitalism rank one of Pinterest users’ top 10 interests.

Started just 9 years back (December 2009) Pinterest already boasts over 120 million users, 72% of which are girls who love to spend money and have the money to do so. Pinterest has shouldered it’s far between Facebook (20 percent of Facebook users are on Pinterest daily) and Twitter and is currently considered the best social networking referral source for business websites.

Pinterest drives more visitors than YouTube, LinkedIn and Google+ place together. And visitors coming to websites from Pinterest is regarded as 10 percent more inclined to buy and spend on average 10 percent over visitors coming from other social networking sites.

Just a couple of Pinterests notable influencers are best selling retailers and magazines – that the bulk are bloggers, individuals and small businesses. It’s time to start carrying this site very seriously.

So how can you set up an optimized business account, get followers and drive visitors to your websites through pinning? Below are 5 Tips to get you started:

Hint #1: Open a Pinterest Business account

it’s free- be sure that you optimize it by using your business name and keywords on your Pinterest page. When you start your business site, you’ll be asked to make a user name, this is the first chance to brand your business on Pinterest.

You do not need to use your business name if using a focus keyword or keyword phrase might suit your marketing and advertising purposes better. I chose to use ‘The Online Video Marketer, ‘ instead of my business name because it was important for me personally to optimize keywords, instead of brand my business name. This also follows,the nomenclature I use for the other social networking profiles also helps me get noticed when people search for online video advertising.

Hint #2: Develop targeted snare boards

keep in mind target market, and different aspects of your brand, do not be afraid to add personal interests. Your prospects and customers are purchasing from YOU, not your own brand.

You’re more likely to draw followers if you combine this up. I have several boards at which I pin pictures, graphics and videos which are enjoyable and interesting and provide my followers of a sense of community by following me.

Hint #3: Create your website pinnable

ensure you’ve got loads of pictures AND VIDEO on your site for pinning by you and others as well. Add a ‘Pin-It’ button on your site to make it easy for visitors to pin to their own boards again adding to a viral hit.

Hint #4: Connect your own photos and videos back to your website.

As soon as you’ve posted a picture or movie to your plank, re-open it and place your website or webpage URL where you wish to drive visitors. This is a significant step in getting Pinterest visitors to visit your website.

As soon as you do this, each time one of your pins get ‘enjoyed’ or re-pinned, then you’re increasing the likelihood it will result in you obtaining a referral to your website.

Hint #5: Spend some time participating with other people’s boards

it’s just as any other social networking site – you need to ‘pay to play’ Meaning, if you would like others to participate and re-pin your pins, you’ve got to spend some time doing exactly the same.

As with all online advertising and marketing activities, you should check your analytics to ensure your efforts are getting results – This allows you to monitor the number of people have already been migrating out of the website and the number of people have seen your pins. Make adjustments based on your findings.

Remember, the purpose of promoting your business with Pinterest is to push more referral visitors to your websites and sales pages.

6 Top Tools for Optimizing All Your marketing Funnels

Ready to start building out your marketing funnels? I discover that many people are just lost when it comes to building out their funnels. There really are a number of things that you need before you are able to get started. Here are some of the most popular options when it comes to putting together equally free and paid funnels:

marketing concept with business graph and chart hand drawing on blackboard

Lead Pages-

Lead Pages-when it comes to building landing pages, LeadPages.net is just one among the most powerful tools that you need at your disposal. They have monitored and tested variety of page styles to decide on which ones convert best, and so they make it easy for one to build similar pages for the marketing funnel. The reason people enjoy LeadPages is because it has a drag and drop feature which makes building your opt-in pages a cinch. It does include a cost of $25/month if you cover annually.So before investing, you’re going to want to make sure that you are able to recover your investment.

OptimizePress

I also urge OptimizePress that is another landing-page builder. Together with OptimizePress you cover a 1 time fee of 97 plus it is yours for season. Monthly payments. You really do need to renew it yearly however, also the renewal fee is just $ 3-4. OptimizePress has opt-in pages, training pages, thankyou pages and is easy to assist just such as Lead Pages. It’s really a choice you’ve to produce financially and that works for one of that the best.

Instabuilder-

similar into LeadPages, but minus the yearly investment. Instabuilder is really a plug in for WordPress which allows you to produce your own personal funnels. It includes several funnel templates and also a draganddrop builder which makes it easy to find just the look you would like.

AWeber-

As it comes to a contact promoting management system, ” I choose Aweber. It’s probably the easiest email manager in the marketplace now, Aweber is your choice for several small business owners, not just because it’s simple to use, but because it’s also cheap. Starting at less than $20 per month for approximately 500 subscribers, Aweber offers both autoresponders and broadcast emails, list automation, and segmenting, so you’re able to send emails exactly when-and into whom-you would like to add to your marketing pipeline.

Click Funnels-

Using a click on a button it is possible to easily build and make different types of marketing funnels, opt-in funnels, webinar funnels, membership sites and so much more. Click funnels integrates with your shopping cart software, CRM and Mail Autoresponder. Click Funnels has a 14 day trial offer and after the trial you cover $ 9-7 monthly.

PayPal-

Is the simplest of most payment processors, pay pal allows one to accept payments on the web for an extremely reasonable fee. You might also use this as a simple shopping cart software for the website.

Infusionsoft-

Probably the very best tool for virtually any business model, Infusionsoft is a all time solution for customer direction, compute setup, subscriber list, and sometimes even membership sites. It’s priced at the top end, however if you are able to (and certainly will) use all its power, subsequently Infusionsoft is really worth the investment. It’s really a hefty investment though, It’s maybe not for someone just starting their business. At $199 monthly having a upfront cost of $999 you’d use this particular tool for carrying your business to another level.

You see you’ve a whole lot of options (and also more which I haven’t mentioned) as it comes to building out your marketing funnels, however what exactly will be the must-have items? At the most basic level, you must possess:

A means to produce pages. A simple WordPress website will fulfill this requirement, with just a little effort. LeadPages, Optimize Press, and also Instabuilder are nice to have, however, not essential, especially if you are just getting started.

An easy method to capture email addresses. Aweber is certainly the very best choice, however, others include MailChimp, Constant Contact, along with iContact.

Don’t rush and start off small. Build the marketing funnel using tools which do not cost a lot of money. Once there is a few promotion funnels upward and running, you are going to likely be able to see where they are able to use improvement, and also the way the tools available for you personally can help to make your marketing funnels convert better and work better.

How to Create Your First Email Marketing Campaign

Email marketing is a marketing strategy that lots of business owners gravitate towards that is straightforward, inexpensive and extremely effective if successful. If you’re looking to refine your overall advertising strategy, perhaps it is time to create an Email strategy. Here’s how You Can Start creating and launching your own very first Campaign:

Objective

Begin by specifying the target of your email marketing effort- Exactly what purpose would the sent email communicate? Most campaigns contain emails which either educate their user base, announce events, or promote products and services. Decide on a call for action that you want the email readers to both perform and what counts as measurable success metrics to get your own campaign. It is also imperative to understand your email lists and that lists of people you would like the email to be sent to.

Service Providers

If it comes to creating an email marketing campaign, you are frequently required to send mass emails and then track them. Email platforms are somewhat ill equipped for this, so it is highly recommended that you consider choosing and using email marketing service providers like Mail Chimp, Getresponse, Aweber etc.

Mail Chimp allows one to create and manage email databases, as well as furnishes you with all effort management services and never have to use customizable email templates, thereby simplifying your process even further. Make sure to publish the email addresses of your existing and potential customers when setting up email lists.

Campaign Creation & Tracking

Using Mail Chimp, then make and name your email marketing campaign with something concise you could identify without the risk of confusing with other subsequent email marketing campaigns. 1 good recommendation would be to call your effort with the purpose, followed by the day. Then, set up tracking measures. You will subsequently be able to view them through the Reports Outline page.

Email Creation

After the campaign is created and named, you will then be required to create the email which is to be sent to both existing or possible customers. Email-marketing platforms usually assists by providing customizable templates that users may make modifications to. Include the logo, address and contact details of one’s corporation with links to social sites as well as also your business website. Come up with strong subject lines to help expand compel readers into opening your emails, include attractive headlines, and advantage/feature driven content. The content of your email should be engaging however short, with a heavy focus on either features or benefits which can be advantageous to email readers. In addition, the email should also contain a great text into image ratio, balancing the whole visual aspect.

Schedule

Upon completion, your campaign is now ready to send and test out. Schedule your emails and test out the performance of your emails based on the open and click rates. Experiment using different timings and days to see if the effectiveness increases. This may allow one to essentially determine the optimal time for the emails to be received- exactly the same time may be used for other email advertising campaigns subsequently. Determine a specific length of time for the email marketing campaign before you look at the performance results.

Tracking

Many Email providers allows users to track both open rates as well as click rates. Have a look at how frequently your emails are opened, identify which links are clicked on the most and analyses other relevant data that can be of use into your next marketing and advertising strategy. This enables one to make changes for re-targeting and further improve results.

If you have managed to perform every one of the above mentioned steps, you’d have successfully created your very first email marketing effort!

6 Simple Steps To Successful Affiliate Marketing Campaign

Do you own a laptop with internet connection and you’re hoping to start making money online? If that is your case then i believe affiliate marketing should be the simplest and quickest route to fulfilling your fantasy. In this article, i will show you the 6 simple steps which can take you from absolute beginner to a successful affiliate marketer in as little as 48 hours.

What Is Affiliate Marketing?

Affiliate marketing is a performance-based advertising system in which a product seller pays an “affiliate” a commission when someone buys their product. This “someone” is known to the product owners by the name “affiliate”!

How To Get Started With Affiliate Marketing

1. Choose Your Product

The first step is to choose which market you wish to operate in. A “market” is a group of people with very similar interests, e.g. gout sufferers, broken relationships, etc.. However, of course, it also has to get proven “buyers” inside so as to generate money.

So how can you find a profitable market with lots of profitable products that you may promote?

A very fast means to do this is to search affiliate networks for niches which have several products which their stats tell you’re selling nicely.

2. Get Your Domain Name

Before you setup your website you want to acquire a domain name based through your specialty. By way of instance, bomboy.com, weightlossforseniors.com. Get the idea? This will turn into your website “address”

Some of the most popular domain registrars are “GoDaddy” and “NameCheap.”

Here’s the resources I use!

3. Get Hosting

Next, you have to get hosting to your website. This is where all of your website files will be stored and secured. Whenever someone enters your domain name in their browser they’ll be told to your website.

BlueHost

4. Set-Up Your Website

You then will need to set-up your website. This needs to be highly relevant to, and laser-focused on, your chosen market and product. For instance, obtaining a website about “arthritis” and attempting to market a product which cures “gout” will rank well in the search engines.

So always stay laser-focused!

5. Add Great Content

There’s a saying in advertising that “content is king” I love to say “GREAT content is king” So that the content in your website has to be highly relevant to, and laser-focused on, your market,

For instance, if your site is about “gout” you write articles about exactly what causes it, its symptoms, how it’s diagnosed, how it’s treated, any natural remedies, some specific diets, lifestyle changes, and so forth. Give top tips, some recipes, the latest studies, news, etc.. That is, keep adding “value”

6. Drive Traffic (Visitors)

At this time, you can have the best website on the planet, the best product(s) to market that can definitely, absolutely, assist your target audience; however, if nobody lands on your site, you may as well not have bothered!

So getting visitors (known as “traffic” in Internet advertising) for your website is absolutely essential to your success and to assisting all those people that are desperately searching for a solution for their problem.

Hope it helps!